Senior Graphic Designer | UX UI Designer
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O Changarro – Bringing Mexican Culture to Portugal and Spain
Project type
UX UI design
Date
2025
Location
Portugal
Lead UX/UI Designer & Branding Specialist
As the Lead UX/UI Designer & Branding Specialist, I was responsible for the end-to-end design of O Changarro, a mobile app that facilitates the purchase of Mexican products in Portugal and Spain. I developed the brand identity, user interface, and overall user experience, ensuring a seamless and engaging shopping journey. My work included UX research, wireframing, prototyping, and high-fidelity design, with a strong focus on usability and cultural authenticity.
O Changarro is an innovative app designed to make it easy to buy Mexican products in Portugal and Spain. Developed with a strong focus on user experience, the platform offers intuitive navigation and a seamless shopping process, ensuring that lovers of Mexican culture can easily find authentic ingredients, snacks, beverages, and other traditional products without hassle.
Currently, the project is in its completed prototyping phase, featuring a fully designed interface ready for future deployment on the Apple and Android app stores. O Changarro was created to serve the needs of the Mexican community abroad, as well as anyone interested in exploring the flavors and iconic products of Mexico.
In designing the visual identity and user interface, my goal was to create a look and feel that conveys authenticity, accessibility, and a modern touch while preserving the vibrant essence of Mexican culture.
Available for users in Portugal and Spain
Specialized catalog of Mexican products
Intuitive design and optimized e-commerce experience
